The Frame is the Content

Workshop with Joel Galvez + BA1 Graphic design & Illustration at Konstfack University College, Stockholm. October 16–20, 2017

All visual communication relate to different frameworks and formats. The edges of an A4, pages in a book, length of an animation, etc... During this week we will work with image representation on the web – the display and relations in a flexible and responsive web page. An image defined by a changing frame. The goal of this workshop is to make a set of design proposals that suggest new ways to represent images online. We will try to look beyond what you currently see on the web! We will visit Moderna Museet where you will choose 1 [+, max 5] works from their collection exhibition. You will then find a way to put together these works on a single web page that considers responsive display as part of your concept and design.

Typeset in HACK: sourcefoundry.org/hack/

Andrea Bjurström

The Periphery works at it's best framed by an random spot (random for a standardised balcony). The frame in this case is built from the installation itself. ALUMINUM, CORRUGATED SHEET METAL, PARABOLIC ANTENNA AND WOOD. Reduced to a small piece and repeated on a full screen each are presented in a loop.

Anton Rivera

These are Soviet propaganda posters exhibited at the Stockholm museum of Modern Art. They came with a descriptive text which explained that they were made for magazines, "[...]the only source of information in a country where most were analphabets". The posters all contain short and direct slogans, accompanied with illustrative images.

I wanted to see how well these written slogans held up without their images; seeing as they wouldn't have been legible to someone who didn't know how to read. Therefore, I chose to extract the text from the images and write them out naked and plain; and see if they still conveyed the information of the poster.

The slogans are presented separately, with a button that allows the viewer to see the text in its graphical context. Keeping with the theme of information and analphabetism, the buttons have no text - but instead faces with sunglasses meant to portray a sense of 'blindness'. Then, when the buttons are pressed and the image is shown, the faces lose their sunglasses to symbolize the ability to receive visual information.

Frida Häggström

This is a study of how we read, value and respect images differently, depending on the context in which we see them.

Gustaf Montelius

"How do you like your art?" is a playground in which the visitor can mess around with the artwork and setting to curate a personal exhibition. The pieces are resizable, movable and behave in funny ways not possible in a physical environment. NOTE: only for desktop use.

Hanna Hedström

Why did I photograph Anders Petersens' photos at the Moderna Museet? As an artist, do you always associate your own art pieces with other works of art that you feel closeness or attachment to?

Hannah Baklien

This is the grid of western museums. We are so used to the grid we forget paintings has been, and can be, hung and gridded in more ways than one.

Klara Lindvall

This website is inspired by Moderna museet´s way of displaying Jean Arps painting of a bird. Does the way we present art affect what we see in abstract paintings.

Marcus Jernberger

Sculpture is an artform that relies on the concept of space to work. The relation between sculpture and the room its placed in is integral to our understanding of it.
What happens when we remove a dimension and try to describe an object that takes up space on a flat surface. The endeavour might seem futile, but interestingly this transition between dimensions might be noting but universal. The Holographic principle describes the possibility that the information that is our universe is written in two dimensions on the cosmological horizon of a black hole or similar entity. The sculpture that is our universe might as well be seen as two dimensional writing by a being that operates on a different set of dimensions.

Oskar Ek

I wanted to make a comment about how information can sometimes change how we feel about an artwork. Information takes minimal space in a museum but what if it acted more like ads on the internet?

Ros-Marie Häggbom

Art as objects that form an interaction with each other while you interact on the page.

Simon Nilsson

A study in distance, devotion and observation.

Therése "Fonfe" Grabs

Usually when visiting classical artmuseums like "Moderna Muséet" I often feel quite uncomfortable and a bit frustrated even. Not because I disaprove of the artworks on display, but because of the environment they´re displayed in. Big, white, open, "box-shaped" spaces with few objects on big surfaces often with a small fence around to keep the viewer at a distance. It feels very cold and restricted, like the environment takes itself a tiny bit too seriously, and the silence of most of the visitors only contributes to that atmosphere.

In my webbpage, I've tried to display the art in a more vivid and animated way, but I also want to create a frustration with the viewer, like the one I feel at "Moderna".

Zara Arnell

Is it modern art or just a damn curtain?